The Higher Education Commission (HEC) has given a new face to the Directorate of Research as Office of Research, Innovation & Commercialization (ORIC) in January, 2011 to elevate the universities as community builders and promote knowledge based economy. The ORIC is a focal office of the university, which works for managing and expanding the research programs and linking them with industry and civil society by translating research outcomes into products and services. The ORIC also ensures that quality of research should reflect the highest international educational and research standards matching with the world's best universities.

The ORIC manages university rankings and harnesses opportunities for hunting and diversifying research and bringing research to public benefit. The office facilitates and engages with the postgraduate students and faculty for project proposal write-ups. Budgetary planning. Preparation of technical progress and financial reports, internal and external monitoring, scholarly publications and patent registration.

The ORIC is also involved in outreach activities through technology display at various Expos and relevant national forums. The Hi-Tech lab under ORIC provides diagnostic facilities to the researchers and the civil society.